Charli XCX (AKA 20-year old Herefordshire born Charli Aitchison) has unveiled the video for her new single ‘You (Ha Ha Ha)’, set for release through Asylum Records on February 10th 2013.
Speaking about the video, directed by Ryan Andrews, Charli told Pitchfork: "We’d been heavily influenced by the world of Tumblr superstars and the quick click, pop-tastic world of the internet in my previous videos, so this time we decided to look elsewhere. We’d been watching a lot of grindhouse movies, mostly with strong female leads like The Pom Pom Girls and Coffy, and there seemed to be a bizarre cross over from that genre of cinema and today’s world of pop. Shooting the video in a gun factory seemed like the perfect grindhouse setting for a kick ass, girl power story, with super pretty girls swapping the bullets for lipstick. Cute!"
Charli XCX’s debut album is pencilled for Spring 2013.